Our Top CRM 2021 Picks and Why

Recently, a client asked me what a CRM was and why would they need one. I thought about my answer for several moments and decided to approach her question with a question.

“Would it save you time if someone delivered a solution to help you and your team focus on your organization’s relationships with customers, vendors and colleagues?”

Obviously that was a no-brainer and we implemented HubSpot and have received rave reviews from our recommendation. Not to mention our client’s sales and overall productivity has tripled in less than 3 months. That’s a powerful ROI!

A CRM (Customer Relationship Management) system allows everyone – from sales, customer service, marketing, or any other line of business, a better way to manage the external communications and relationships that drive success.

Visibility and easy access to data means that it’s easier to collaborate, while ultimately increasing productivity and sales.

Here at DES Marketing we highly stand behind the power of a CRM as it helps companies of all sizes drive business growth.

Monday – Top CRM pick

Whether you are searching on effective ways to manage leads, sales pipelines, or onboard customers, monday.com is a CRM you will definitely want to check out. Totally customizable allowing your team the ability to get started instantly and with no training necessary.

They even have some awesome blogs focused on their product updates, as well as, content that speaks to marketers, like us. Here are some of our favorites.

How to Succeed at Social Marketing in 2021  

Not only do they share how many minutes it will take you to read the blog, love that, but also, it highlights take-aways you will not want to miss. One such highlight read,

“The problem with social marketing campaigns is that trends are constantly changing, and if you’re not staying ahead of the curve then you’ll find yourself working with outdated information.”

What is a Marketing Environment  

This opened my eyes on many levels. Just proves this industry is ever-changing and ever-evolving.

Overall, monday.com is an easy CRM tool with everything you and your team need.

Top CRM – HubSpot

A few months back, another client wanted to activate a new CRM and deferred to us for our suggestions. After careful evaluation as to their overall internal structure and business goals, we set up HubSpot for them.

HubSpot offers up-to-the-minute views of their entire sales funnel on a visual dashboard. It’s an intuitive platform for beginners as well as seasoned users. The owners wanted to be able to track conversions and obtain the reasons for winning and losing clients. With the team all working virtually, HubSpot offered an easy solution for scheduling appointments, delivering dually executed contract and communicating with colleagues efficiently.

Our client is quite happy with the recommendation and has seen a growth in their overall business due to increased communication and internal tracking.

Another Top CRM Pick – Freshworks

From one tool you are able to:

• Segment your contacts
• Run multichannel campaigns
• Convert website visitors to leads with chatbots
• Make calls & send emails
• Create custom reports
• Visualize your deals pipeline
• Identify & prioritize deals that are likely to close
• Automate repetitive tasks

What that means, is Freshworks is a powerful platform that helps your overall sales and juggling efforts. Who doesn’t love that?

We hope these three recommendations inspire you to think about your company’s CRM solutions. If you don’t have one, then no worries…we love implementing new systems and processes designed to grow your business.

Cheers!